Archive for the ‘Business Tips’ Category

Focus on Training to Increase Operator Safety

Tuesday, May 27th, 2014

Operator safety is extremely important to everyone at Exmark, and we’ve seen first hand how consistent, thorough training can decrease equipment-related injuries due to operator error. This not only makes sense from the perspective of keeping your crews safe, it can also have a significant positive impact on your bottom-line, as the costs of work-related injuries add up quickly.

Operators should plan ahead and actively scan the landscape to avoid clipping discharge in the direction of people, buildings, vehicles or other sensitive areas.

Operators should plan ahead and actively scan the landscape to avoid clipping discharge in the direction of people, buildings, vehicles or other sensitive areas. Learn more about safe mowing at Exmark.com/Safety.

First, operators should read and understand the operator’s manual of each machine they will be using during the work day. In addition to the safety information presented in the operator’s manual, the Exmark website has a number of safety resources for each of the mowers we produce. The Exmark YouTube channel is also a fantastic resource for in-depth operator training videos.

A great example is this four-part video series on safe operation of the Exmark Lazer Z zero-turn mower:

Many of the Exmark safety training videos are also available in Spanish language versions.

It’s important that operators receive safety training both up-front and on an on-going basis. Not only does this better ensure operators receive and retain the important safety information, it also shows that, as an owner and as a business, safety is a top priority. That’s an important message not just for employees to hear, but customers as well.

Ultimately, it’s up to each landscape maintenance professional to determine the right level of safety training for operators. But like many things in life, safety training is a matter of a little investment up-front giving you the opportunity to enjoy greater and more consistent long-term rewards.

Please contact us with feedback or ideas that can help us improve future Exmark safety resources. We’d love to hear from you!

Exmark Simplifies Equipment Management with MyExmark.com

Thursday, May 1st, 2014

Online application uses a QR codes to deliver maintenance schedules, specifications and more

 

With the launch of MyExmark.com, Exmark has made the process of searching for equipment information dramatically easier. The new application uses QR code scanning technology to give landscape maintenance professionals the ability to quickly learn more about their machines, including information about service, dealers, specifications and more.

A QR code on 2014 Exmark mowers and equipment gives owners a quick new way to access information about their machines.

A QR code on 2014 Exmark mowers and equipment gives owners a quick new way to access information about their machines.

“We launched MyExmark.com to help our customers manage their equipment more efficiently and effectively, and to keep equipment operating at peak performance,” said Exmark Director of Marketing, Daryn Walters. “Our 2014 equipment includes a QR code next to the serial number on the model plate. When the QR code is scanned, it takes the owner directly to detailed information about that piece of equipment.”

Using one of the many free QR code scanning applications available for smart phones, Exmark owners can quickly access a wide range of information about their equipment by scanning the QR code located on the model plate, including

  • Equipment specifications
  • Detailed maintenance schedules
  • Contact information and maps to local Exmark dealers
  • Warranty information
  • Special offers from Exmark

When an Exmark owner scans the QR code on a piece of Exmark equipment, they are taken to the MyExmark.com website, and are asked one question: “are you the current owner?” Once ownership is verified, the Exmark owner is taken to a whole new level of product information.

If a QR scanning application is not available, owners can access the same information by entering the serial number of a piece of equipment in at MyExmark.com. The site also tracks all of the Exmark equipment in a fleet, including machines built prior to 2014. If a piece of equipment is sold or retired, its information can be hidden from view. Owners can also report a piece of Exmark equipment stolen on the site.

Learn more about MyExmark.com by visiting the site, or on YouTube

New Rebates Financing Options from Exmark…

Monday, March 10th, 2014

If you’re thinking about new equipment but have been waiting for just the right time, take a look at the new rebates and financing options Exmark is offering for a limited time. The offers can make it easier than ever to put that new Exmark mower you’ve been looking at into your garage.

Rebates Make Owning the Best Easier

Exmark is offering a $1,000 instant rebate off suggested commercial sale price on 2014 Navigator riders. Now you can own the world’s best dedicated bagging rider at a steal of a price!

A $1,000 instant rebate makes owning an Exmark Navigator even easier.

A $1,000 instant rebate makes owning an Exmark Navigator even easier.

In addition to rebates on the Navigator, Exmark is giving buyers of 2014 Vantage X-Series and Vantage S-Series stand-on mowers a $500 instant rebate off suggested commercial sale price. Mow with the best for less, but only for a limited time, so hurry!

Both rebates are available on new purchases from March 1, 2014 through May 31, 2014. Visit the Exmark Current Offers web page for important rebate details, then get in to your local Exmark dealer for a demo. It’s time to mow!

Zero- and Low-Interest Financing Programs

The first offer is 0% monthly interest on purchases of $400 or more, for up-to 42 months. Two programs are available, depending on whether you’re looking for a revolving- or installment-type program, so please visit the web page to learn more.

If you’re looking for the absolute lowest payment, this next program is for you. Take up to 60-months to pay with just 3.99% interest. There’s no penalty for early repayment. You can pay in installments, or in full, when you choose.

Here’s Exmark Financial Services Manager, David Adams talking about the new programs on YouTube:

Visit the Exmark Current Offers web page for complete details or all current rebate and financing options.

Maintaining Your Cutting Edge

Thursday, September 12th, 2013

A little maintenance goes a long way when it comes to keeping your Exmark cutting system performing at its best. In the heat of the cutting season, while you’re focused on cutting grass, it’s easy to let blade and deck maintenance intervals slip. It’s a common challenge, but when it comes to cut quality and cutting efficiency, it pays to keep blades sharp and belts tight.

Blade maintenance

The sharpness and overall condition of your cutting blades are extremely important to the performance of your Exmark mower. Here’s why: instead of cutting cleanly, dull blades tear blades of grass instead of cutting them cleanly, increasing susceptibility to dieback and pests. And due to their inability to efficiently cut grass, dull blades also increase the load on the engine and powertrain of a mower. This decreases fuel economy and increases component wear, leading to increased service costs and ultimately, a reduced lifespan for the mower.

For landscape contractors, the lost efficiency and increased wear and tear can significantly impact profitability. As a result, it pays to inspect the blades and deck each day, and sharpen/balance blades every 10- to 50-hours, depending on cutting conditions. Be sure to replace any blades that show excessive wear, especially where flat and curved parts of the blade meet. If significant wear or slotting is observed (see Figure 1), replace the affected blades with appropriate Exmark Original Equipment (OE) before mowing again. Exmark OE blades are engineered for specific cutting conditions and their use preserves the performance and long-term durability of the Exmark cutting system.

Figure 1: Replace worn blades if you observe signs of wear or slotting.

Since cutting conditions vary, it’s tough to predict exactly when blades will need sharpening, so many contractors will keep an extra set of sharp, balanced blades in the truck, ready to be rotated-in at a moment’s notice. That way they can continue cutting uninterrupted and can wait until they get back to the shop to sharpen and balance the blades.

Belt and idler pulley maintenance

Belt tension is an issue that Exmark users really don’t need to worry about, since the belts are self-tensioning. Because of this, service is reduced to checking the condition of belts every 50-hours and replacing as necessary.

Because belts stretch most when they’re first installed, it pays to stay on-top of belt tension adjustment on mowers that lack an automatic tensioner. Running a mower with loose belts significantly decreases the lifespan of the belts, so check their tension three times in the first 24 hours of use following installation, adjusting as necessary. After this break-in period, check belts every 50 hour of use, adjusting when tension drops below the specification in the owner’s manual.

It’s easy to check belt tension with a ruler and a fish scale. Simply hook the fish scale around the belt and pull, using the ruler to measure the belt’s deflection. Some Exmark belts are specified to run at ½-inch of deflection under 10-pounds of pressure. At this tension, a 10-pound load on the belt will move it ½-inch.

Idler pulleys should be clean and free of debris. An easy way to extend the life of idler pulley seals is to spray them periodically with spray lubricant. Exposure of the seals to the sunlight’s UV rays can harden the seals, reducing their effectiveness. A quick squirt of spray lube periodically keeps the seals soft and supple and helps them do a better job of keeping dirt out.

Of course, keeping the cutting deck clean and free of debris is extremely important to the overall efficiency of an Exmark mower. Each day, as you check the condition of cutting blades, be sure to also check the mulch build up under the deck, cleaning as necessary.

Visit Exmark.com for more information, tips, product manuals, maintenance schedules and more.

Striping Tips and Techniques

Wednesday, October 12th, 2011

Everyone loves a well-striped lawn.  Whether at a Major League ballpark, or your own back yard, something about lawn striping exemplifies quality like a pinstriped business suit.  In many cases, the best lawn stripes come from a combination of cutting experience, trial and error, and good artistic sense.  At the same time, certain basic striping techniques and an understanding of what causes a good pattern can help you maximize your own craftsmanship and your lawn’s beauty.

Keep your lawn healthy

It all starts with a healthy lawn and good cut quality.  That said, striping does help unhealthy turf look a little better.  The best, most clearly defined stripes get noticed, and clear definition starts with a professional grade cutting deck.   If your lawn looks good without any striping, if you can easily achieve a “pool table” look after a fresh cut with your current mower, then you can realistically expect a quality pattern.

Make sure your equipment is properly tuned

Whether you intend to stripe or not, proper deck tuning simply means that you’re maximizing the quality your deck can provide.  It should have a slightly positive rake (meaning the rear of the deck is just a little bit higher than the front), your blades should be sharp and well aligned (which can be undone after impact with any solid objects). 

With a properly tuned cutting deck, grass will stand up straight under the vacuum forces created by your deck blades in operation.  Some blades and decks have more vacuum efficiency than others, but any striping that can occur has to happen after the deck has passed.    In its essence, striping is nothing more than bending the blades of grass in one direction, uniformly across the entire width of cut, in a contrasting pattern. 

Does your deck really need a striper?

Before investing money in a professional-grade striping mechanism, you need to check a few things.  First, consider your mower.  You may already be getting a good quality of stripe from the basic design of your mower’s cutting deck.  Some decks even have a drag shield installed to protect the operator from any thrown object hazards.  While the drag shield itself has not been designed as a striper, it may do so anyway simply because it will lean grass in the direction of travel.

What type of striper works best?

Striper designs run the gamut from heavy-duty steel rollers, to flexible skirts, to brushes and chains.  Most all designs fit up to the back edge of the cutting deck, but in some cases may trail behind the mower itself.  The best choice for you may come down to personal preference based on cost, ease of installation, removal, or adjustability.  

That said, roller stripers have the lowest tendency to push, or “bull doze” material in front of the striper.  When this happens (and is most commonly seen with drag stripers), grass clippings pile up until they become heavy enough to roll under the skirt in clumps.  You may get a decent stripe, but the clumping could ruin the quality of cut.  All things considered, your dealer most often is the best source of information when it comes to matching the right striper design to your particular mower.

Can your grass hold a stripe?

Before getting started, consider the type of grass you typically mow, and the seasonal weather conditions.  Cool season grasses found in northern U.S. climates tend to stripe more effectively than in southern climates due in large part to their differences in flexibility.  The same machine and striper can, for example, achieve a crisper pattern in Wisconsin fescue than perhaps it can in Kentucky.  An example at one end of the scale can be found in Florida.  The St. Augustine grass there is so robust and rigid that it simply does not want to lean over in the direction of travel. 

How does the sun affect your stripe quality?

Regardless of how you bend a blade of grass, stripes are perceived by the light reflected from each blade of grass in contrast to the next.  The contrasting effect will vary in different ambient light conditions.  

In other words, the striping appearance will change throughout the day as the angle of the sun’s rays to the grass changes.  The most contrast is created if the directions of travel is in the same direction as the sun’s rays.  The more you lean the grass over, the more contrast you will see.

In fact, grass blades themselves tend to reflect light better on one side of the blade than the other, so this can enhance the stripe pattern in just the right lighting. 

With this in mind, you may want to experiment with the stripe direction that looks best on your lawn.  A north-south direction may reflect its pattern more consistently than an east-west direction due to the position of your lawn, and its hills and trees, in relation to the sun’s movement during the day. 

Keep your lines straight

Once you have decided on the best pattern and begun to mow, keep your lines straight by maintaining your focus far ahead.  Quite often, the closer your sight line is to your mowing deck, the more your mowing tends to wander.  This remains true whether you are striping or not.  Also, balance your speed and make sure you overlap the stripes to avoid unsightly gaps.  Going full speed may result in a lighter stripe and uneven cut, while going too slow may challenge your ability to keep a straight line.

Practice makes permanent

Remember, the best lawn stripes may come from gaining experience at what works best for your conditions.  It also comes from learning the basics.  Practicing good habits makes those habits more permanent.  If you don’t like your results, don’t lose heart.  Keep the grass healthy, review basic striping techniques, and try it again.  With each pass, you will gain experience and soon be able to transform any nice lawn into a real head-turner.

Who Pays?

Monday, June 27th, 2011

Of all the difficult decisions landscape professionals make every day, one of the toughest is tied to the cost of fuel. As energy prices rise, should you raise prices to compensate? Institute a surcharge? Or just absorb cost increases?
Depending on the situation, one, or a combination of options may be best action.
Some landscapers are choosing to simply raise rates to cover fuel increases. Prices of many consumer goods and services are on the rise, and customers are accepting (sometimes begrudgingly) the increases.
Others are adding a “fuel surcharge” to their fees to help customers understand why rates have gone up. Since customers are also struggling with increasing energy costs, most are empathetic with landscapers’ situations.
Still other landscapers are cutting costs where they can to maintain rates – and customers. They’re tightening their belts and finding ways to operate more efficiently and gaining customers from competitors who have raised rates.
What are you doing to balance higher energy costs? One of the above options, or something entirely different? Let us know.

Fall Leaf Removal

Friday, October 1st, 2010

A bit of crispness in the air. The days getting shorter. Sweaters making their way out of storage. Yep, fall is heading toward us, bringing a quiet end to mowing season and a frenzied beginning to leaf removal season. Having spoken to quite a few pros in the past, we know that each one has his trick and technique to picking up leaves. And, we’d love to know what those are. Today, we’re asking you to share your personal twist on leaf removal.

We’ll start it off by sharing our “techniques,” which come in the form of attachments and a mower.

These tools quickly and efficiently get the leaves off the grass and out of sight. The attachment you choose depends on the kinds of properties you mow and your clients’ preferences. If you want finely mulched leaves spread evenly over the grass, then the Exmark mulching kit will be the tool you’re looking for. If you want finely mulched leaves collected, then check out our UltraVac® attachment and the Exmark Navigator®.

Now it’s your turn. What’s your best technique or trick for leaf removal? We’ll select one of the techniques shared and feature it and the genius landscape pro behind it in an upcoming blog post!

Keeping your mower safe.

Tuesday, September 14th, 2010

While doing some research online, we came across a very interesting post by a part-time landscape pro, Sherri Joubert.

In her post, she talks about the fact that mower theft is on the rise. We were actually quite shocked to read what Sherri’s discovered is behind these thefts.

Sherri writes that the slumping economy and the rising unemployment rate are forcing those who are out of work to find alternative means of making money so they can provide for their families. Basically, some people are stealing mowers to start their own landscaping businesses.

Those caught in-the-act explained they were planning on returning the mowers once they’d made enough money to buy their own used equipment.

At this point we started thinking about your mower security.

To keep your mowers, well, yours, there are a few steps you can take to protect them:

  • Make sure your stored equipment is hard to get to. Reinforce your locks with heavy-duty chains.
  • Don’t leave any of your equipment unattended curb-side, even if you’re taking a quick lunch break.
  • Buy a covered trailer or a trailer with high walls.
  • Always check to make sure locks are secure.

Our final piece of advice on what you might do comes from Sherri’s own personal experience. Instead of putting her mower under lock and key, she rents her equipment for a nominal fee to a single mom in the neighborhood. The mom has access to the mowers on days Sherri is off.

Within the last couple of months, the mom saved enough money to buy her own equipment, something she couldn’t have done without Sherri’s compassion. That’s pretty powerful stuff.

What do you do to keep your mower safe? Leave your comments below.

To Rent or to Own?

Tuesday, June 1st, 2010

Gas prices, economic uncertainty, unpredictable weather – there’s always something chipping away at your bottom line. You’re forced to find different ways of cutting cost and hopefully staying in the black. One thing landscape pros often think about is whether to buy or rent machines. If you’re in that camp, there are some matters to consider that may help you reach the best decision.

Start by thinking about the region you work in, the amount of time you devote to your business and the style of work you do.

If you’re just starting out, only mow part time or live in an area where lawn maintenance is a concern only a few months out of the year, then renting may be your best and most cost effective option.

Buying is a better alternative for those who’ve been in the business long enough to know exactly what they need. Also consider buying if you live in an area where lawn maintenance takes place close to year round.

You also have the option of doing both: buying core equipment, like a commercial-grade mower, and renting other tools as they become necessary.

To see even more saving solutions, check out our past posts Tax Tips and Maintenance Advice. By the way, if you haven’t read our Spring Maintenance Series, now is the time.  Proper maintenance will save you hundreds, possibly thousands of dollars later on.

Got more ideas? Share with us in the comments.

This post is by Bruce Cooper the director of sales at Exmark Manufacturing.

It’s Tax Time!

Thursday, April 8th, 2010

It’s April, which means you can basically count on two things: rain and taxes. Both affect your business, but one comes with some major headaches. You can probably guess which one. We’ve compiled some current tax tips that will help minimize the confusion and, hopefully, do away with the headaches.

  1. 1. There are new rules for business losses, so take advantage of them if you can. Decide whether you want to carryback or carryforward net profit losses.
  2. 2. Depreciation is not a dirty word. Section 179 allows for immediate deductions of certain fixed assets and a 50 percent bonus depreciation for new assets. A word to the wise: a current deduction is better than a deferred one.
  3. 3. Know the rules in your state. Each state has its own filing requirements and is very strict in enforcing them. Read up on your state’s rules and if you’re required to file in another state, know their policies as well.
  4. 4. Extensions happen. Since you can report taxes close to the deadline, expect extensions to happen to your business and individual returns. And don’t worry—if you file for an extension, it doesn’t mean you’ll be targeted for closer examination by the tax man.
  5. 5. Switch things around. This would be a good year to accelerate income and defer expenses. Though it’s the opposite of what you’re used to doing, it could help minimize taxes through a different account method.
  6. 6. Wishful thinking. Unfortunately for small businesses, taxes will be going up. You can take certain steps to minimize taxes now and in future years when rates go up. Of course, each state is different.
  7. 7. Don’t throw it out. Good record-keeping can save you a lot of time, money and hassle. Copies of business tax returns, licenses, incorporation papers and capital equipment expenses should be kept indefinitely. As for tax-related documents like expense receipts, client 1099 forms and vehicle mileage logs, they should be kept for a minimum of seven years.
  8. 8. When all else fails, pick up the phone. If you have any questions, you can call 800-829-4933. It’s a trouble-shooting hotline set up by the IRS specifically for small business, corporations, partnerships and trusts.
  9. 9. Tick tock. When it comes to doing your taxes, the best thing to do is not procrastinate. Getting a head start means you’ll have more time to work out any problems that may come up.

Hope this information is useful and will help to keep you on your Exmark rather than in the office doing paperwork. Now go fill out those tax forms, if you haven’t already.

Note: Exmark Manufacturing are not tax experts. For specific tax related tips, you will want to contact and leverage your tax consultant.