Posts Tagged ‘Take Back Your Weekends’

Take Back Your Weekends Contest — The Highlights Reel

Tuesday, October 13th, 2015

 

TBYW Logo

Thanks to everyone who submitted a video in our Take Back Your Weekends video contest! Here’s the ‘highlight reel’ from the videos submitted:

View the winning videos and see a complete list of winners at Exmark.com/TBYW.

Take Back Your Weekends Contest – First Prize Winner

Thursday, October 1st, 2015

Take Back Your Weekends header

Congratulations to Jim B., winner of the first prize in our Take Back Your Weekends video contest. Jim won a trip to fish the Delaware River with BASS and FLW tournament angler and Exmark-sponsored athlete, Mike Iaconelli.

Check out the first prize winning video:

View the entire list of winners, as well as highlights from the 2015 Take Back Your Weekends contest submissions at Exmark.com/TBYW.

Take Back Your Weekends Contest – Grand Prize Winner

Sunday, September 20th, 2015

Take Back Your Weekends header

TBYW winner, Walt A.

At the helm of his new Exmark Lazer Z, Walt prepares to take back his weekends.

Since the launch of our Take Back Your Weekends video contest back in April, we have been amazed by the creativity and production talent seen in the submissions. One thing is clear; taking back your weekends is a concept quite a few of you have put significant thought into!

Congratulations to grand prize winner, Walt A. of Kentucky. Walt is taking home a new Exmark Lazer Z X-Series mower, and judging from his video submission, he knows just how he’ll use the extra time his Exmark will give him.

Check out the grand prize winning video:
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View the entire list of winners, as well as highlights from the 2015 Take Back Your Weekends contest submissions at Exmark.com/TBYW.

User-Generated Video Contest Puts Consumers First, While Creatively Demonstrating Mowers’ Time-Saving Capabilities

Tuesday, March 31st, 2015

TBYW

Exmark is excited to announce the launch of its Take Back Your Weekends Video Contest, a unique user-generated content initiative that will enable the world’s leading commercial-grade mower manufacturer to reach and impact consumers in a unique and meaningful manner.

Addressing the universal consumer challenges that is a lack of time, Exmark’s Video Contest welcomes interested consumers to create and submit a video depicting how they would take back their weekends if more free time for hobbies and leisure pursuits was available.

Backed by a robust, multi-media advertising campaign running nationally throughout the spring and summer months, the Contest’s video hub—www.exmark.com/weekends—will be open for submissions from April 1 – June 30, 2015, as well as house a wealth of entertaining and educational branded video content.

Win a dream fishing trip with top BASS and FLW Tournament Professional, Mike "Ike" Iaconelli.

Win a dream fishing trip with top BASS and FLW Tournament Professional, Mike “Ike” Iaconelli. Photo: www.mikeiaconelli.com.

“Taking into account that Exmark competes against 40-plus mower brands that traditionally fight for mindshare predominantly on the basis of durability, speed and quality of cut, we’ve chosen to go to market this year in a manner that focusses on our consumers’ aspirations and personal experiences,” states John Cloutier, Sr. Marketing Manager. “Our Take Back Your Weekends Video Contest is a great tool that will allow us to engage our customers and prospects in a real-world scenario, and to truly listen to what matters most to them in their daily lives.”

Eighteen Contest winners will be chosen to receive prizes ranging from an Exmark Lazer Z X-Series mower, dream fishing trip with bass fishing superstar, Mike Iaconelli, and an Augusta, GA golf and spa experience, to high-quality hunt-, fish-, and golf-related gear. The Contest’s impressive prize packages are provided by industry leading brands such as Abu Garcia, Berkley, Buck Knives, Grime Boss, Nikon, Rapala, Realtree, ScentLok and VMC.